Category Archives: Business Loans

How Restaurants are Using Business Loans to Get Back their Momentum

Restaurants-loansMany restaurants have been impacted heavily by the pandemic and have lost significant business, cash reserves, and even gone into debt. Almost everyone knows of at least one restaurant in their vicinity that closed down in the recent past. But some restaurants are using business loans and getting back their lost ground. We have also funded some small businesses – including restaurants and cafes – that have benefited greatly and not just returned to their previous momentum but have also grown stronger than ever before.

In today’s topic, we use 8 takeaways that we gained as insight from those restaurant businesses who’ve seen great progress using loaned money to their advantage, in the recent past.

The 8 Great Ways

While there could be several ways in which loaned money can be used by any business, including restaurants, we have picked 8 that are generally turning out to be beneficial for businesses in the current market scenario.

1. Renovations and refurbishment

One of the most simple ways to spike curiosity and create excitement within customers is to make minor to major renovations and refurbishments in the existing restaurant facility. Apart from that, renovations and refurbishments often lead to improvements in the work environment and tend to keep employees more motivated at work. Done right, the value that such investments provide often surpass the invested amount multifold. In today’s market environment, it is also easy to focus content marketing upon the renovations and refurbishments done, and take even more advantage of the investment that way.

2. Adjusting floor plans and seating arrangements

Depending upon the need, changing the existing floor plans and making seating adjustments can provide many benefits like increasing the capacity, easing movement, making the premises seem larger, and enabling social distancing. While priorities and needs may define what’s needed to be done, dedicating funds towards getting it right, could be a step in the right direction. Many restaurants have used loans to get the funds they need to make changes that their current market situation required, and this has helped many of them serve the market efficiently.

3. Enhancing menus, offers, and promotions

Times have changed, trends have changed and the market demands are in many ways, not what they used to be. Many restaurants have invested in enhancing their menus, offering healthy foods, creating attractive offers and promotions, and a lot more, to take advantage of what’s trending and what customers can afford or are willing to pay for. Furthermore, even the delivery of menus to the customers in the post-pandemic world is different – for example, today, most restaurants present digital menus that can be accessed from a mobile device while the orders can be placed with zero contact or direct communication with the serving staff. Many restaurants used loaned money for investing in such enhancements effectively.

4. Investing in training

From new staff to experienced ones, all could benefit from training – be it induction and orientation to a restaurant’s standards and service design, or training related to hygiene, sanitation, safety, etc. Training has forever been seen as one of the most valuable investments in the restaurant business, but never has it been as significant as it is in today’s environment. For every restaurant business that needs additional funds to invest towards training, a loan could be of help.

5. Implementing new technology

Technology has served as the backbone in managing many of the challenges that the pandemic brought with it. It has supported virtually every industry and the restaurant business is certainly one of those that has seen many developments and solutions that are practical and feature-rich. However, most technology comes with a heavy price tag. While returns on such investment tend to be significant and lasting, investing may be a challenge, that loans can help you with.

6. Refreshing the marketing strategy

No investment is seen by experts as having the potential to provide returns at par with marketing. However, marketing has evolved in unimaginable ways and it is safe to say that staying up-to-date has become the name of the game. If you haven’t already invested time and funds to refresh your marketing strategy, you might be missing out a lot. Many restaurants have benefitted well by investing funds towards restrategizing their marketing and implementing the strategies thereafter.

7. Going online

If your services are not available online yet, there’s a whole lot of opportunities that you might be missing out on. From home deliveries to online promotions, reservations, and more, the internet has become the most common way consumers discover and use the services of restaurants today, not just in cities but also in most towns and villages. Although there are many ways to go online without investing any money, some great ways may need investments in various forms, which can be provided by loans if needed.

8. Starting a new outlet

This list would be incomplete without this point. The pandemic days have shown that almost nothing is permanent and this includes the significance of the location. There can be great advantages of opening a new outlet in a new location or in an existing location where such demand is estimated. Costs associated with starting a new outlet can be managed efficiently through the use of a business loan.

Business Loans for Restaurant that are Easy to Procure

When procuring a business loan for a restaurant, chances are that you opt for an alternative lender due to the ease with which you can qualify and get funded. At Business Capital USA, we serve as an alternative lender offering quick, simple, and reliable loan solutions for restaurants, cafes, bars, and other similar businesses. To get a loan, simply fill in our online loan application and our team shall get in touch with you to provide suitable solutions.

Loans for Restaurants with Bad Credit Performance

Facing bad credit woes? Getting a loan for your restaurant shall remain no challenge as we provide restaurant business loans for bad credit borrowers too. Simply hit us up and your business could benefit from a quick and convenient borrowing solution.

Are Business Marketing Loans Beneficial or Detrimental?

Marketing can be an invaluable tool for the progress of any business. However, expenses upon marketing can be significant and while the return on marketing is often the best return on any investment that a business may make, sometimes spending on marketing may not provide the results that a business expects in return.

Understanding loans and what can help make the value of marketing likelier to match or exceed the expenses on loans is important when you plan to use marketing loans for businesses. A marketing loan can be good or bad depending upon how likely it is to benefit the business in this way. The right understanding can tilt the scale towards better potential benefits.

The Expenses of a Loan vs. the Returns on Marketing

The value of loaned money being utilized towards marketing plus what expenses relate to the loan, like the applicable fee, and interest on it, is often compared to the result of the marketing, to understand or estimate how beneficial the marketing loan has been for the business.

The benefits of marketing can be many. They are typically going to fall in one of these categories:

1. Immediate and direct benefits

When marketing initiatives like campaigns and adverts drive direct sales and generate revenue through various forms of direct conversion, it can be easy to measure the performance and output of the marketing. Such growth can easily be compared with the cost of the marketing initiatives and the loan thereof.

2. Long-term/sustained and indirect benefits

Apart from the immediate and direct benefits, there can be a vast number of indirect benefits that impact a business in the long run, such as, brand awareness, reputation, followership, lead generation, and other such factors. Measuring what value these generate can be more challenging, and so, it is typically a strategic or managerial decision to estimate the value of marketing initiatives and plans of this nature.

The Marketing Plans Play a Decisive Role

Apart from the estimated or forecasted value of returns on marketing, the marketing plans themselves can impact whether or not a marketing loan for a business is worth it. A good marketing plan can bring about immense valuable benefits which can give significant immediate and/or long-term benefits. Oftentimes, compromising upon the quality, time, depth, partnering entities, etc. that are associated with a marketing plan, can lead to the plan losing much of its value. On the other hand, too much expenditure towards marketing or investing in the wrong kind of marketing plan for a business can also have its downsides and can lead to less favorable results. Nonetheless, assuming that a marketing plan is well-constructed, it is certainly a given that the right budget and the right implementation are likely to lead to valuable outcomes for the right business.

Sometimes, financing is what it takes to make a no-compromise marketing plan and implement it in a business. And this brings us to one of the keys to marketing success.

It Often Takes Money to Make Money

One of the few “almost universal” rules of business, is that it often takes money to make money. When it comes to marketing, it is typically increasingly easier to reach the right audiences with the right messages about the services and products of a business, when there isn’t a resistance to funding a strong marketing plan that is designed mindfully. However, it may not always be this simple. Any business needs more than a combination of various things falling in order and marketing is only one amongst all of them – a board one in its own right.

That said, when there isn’t a compromise on funds that are to be invested towards marketing, it can be easier to achieve the targets and make the best of a sound marketing plan or strategy. For this reason, many businesses use loans when there is a need for added finances, to prepare and implement a strong marketing plan.

Bad Credit Loans for Your Business

Businesses of various sizes and operating within various industries have seen previously unrivaled challenges in recent times and bad credit scores have indeed become common. We at Business Capital USA are an alternative lending company and we offer business loans to bad credit score holding businesses and business owners too. Our eligibility terms are independent of credit scores and instead of credit scores, we can release funding based upon other important indicators related to revenue, profitability, and the time since when the business has been in operation. In certain cases, we also provide marketing loans for businesses with no hard credit checks, leaving the current credit performances untouched.

So, as you use our loan to invest in marketing to get your business progressing and growing, you can then invest the returns towards healing your credit performances and making other loans more affordable for the future of your business.

Fund any Marketing Plan with Business Capital USA

For a marketing plan that you may have, there could be a need for financial support and we are here with you. A simplified lending process is what we offer. With us, you can get:

  • A quick and easy online loan application process
  • Simple eligibility terms
  • A reliable loan with a high chance of approval
  • Minimum paperwork
  • Loan approvals in as little as a single business day
  • A transparent loan offer
  • Flexible repayment choices (subject to eligibility)
  • Funding in just two business days

As you apply for a marketing loan for your business through our online application system, you shall be contacted by our team and we shall work to provide you with a loan offer that suits your business’ needs.

When Should You Prepare Your Store for Christmas Inventory?

Christmas brings a peak season for many businesses across various industries. From online stores to supermarkets, clothing stores, gift shops, discount stores, warehouses, chocolatiers, automotive stores, and a lot more – almost all businesses tend to see a significant impact, and it’s hard to think of businesses that don’t. However, businesses often stock up too little or too much for too short or too long a duration during the season. What we present here is a simple and practical guide that can help your business understand when the right time is for you to stock your store for Christmas. And yes, as we explain, the information shall also help you estimate the quantities. For further reading related to that, there’s a link to a well-written article that we share with you!

 

Do You Have Historical Data?

Historical data can be of great help as an accurate indicator of trends for your business. After all, every business is unique, and often, trends tend to have a pattern. Yes, each year is also unique. If your business model hasn’t changed significantly, historical data can be an invaluable tool for making decisions about whether to stock your store for Christmas. Forecasting is often efficient using current market data in combination with historical market data and historical data of one’s own business.

Indicators like: previous years’ sales and market performance, and year-on-year growth, can be used to create an estimate for the current year’s forecasts of the Christmas season. Accordingly, inventory and duration of promotional sales will be in need to support sales.

Your Industry is a Key Factor

This is one of the significant factors to understand. The industry in which your business operates plays a crucial role in how Christmas impacts the business. Specific industries like clothing, logistics, gift, stationery, etc., see a sharp rise, while industries like adventure sports, education, etc., see a slowdown. Not to forget, industries like nightlife, entertainment, and banking can see varying trends from business-to-business and year to year depending upon numerous factors.

Understanding your industry, and the impact of Christmas can help you know how best to respond to the decision. It leads to a decision on whether to stock your store for Christmas is needed or not. By taking advantage of the trends, consumer behavior, and seasonality, businesses can enhance their focus on sales and marketing. They can drive sales of the right items to the right consumers during various seasons.

The 80-20 Rule

If trends across the market are to be spoken about, the 80-20 rule is strongly valid for Christmas sales. Study the data and trends related to Christmas sales across the US, and it becomes easy to see two trends:

    1. Close to 80% of the increased sales of most stores and businesses come from close to 20% of the items sold
    2. Close to 80% of the increased sales tend to go from close to 20% of the average promotional period

But why is this data useful? Stocking up is not a one-time activity. The data helps to understand whether to stock your store for Christmas is a good decision or not.

Suppose your business was to utilize this data effectively. In that case, all that would need to be done to get it right is that an estimated 20% of the added inventory would need to be stocked up in the earlier days of the promotional period. After that, the increase in sales, the trends of demands for various items, etc., can be tracked. Knowing that the peak days could see roughly four times the sales in a quarter of the number of days. This data should help you decipher better estimates of what to stock for the true peak days. 

Other Factors to Consider

There are a few other factors that can help your business to respond on stocking for Christmas:

  1. Competition: One factor that is very hard to ignore is competition. Analyzing competitor responses to the season can help your business get ideas, forecasting, and focus points to work on. 
  2. Trends: A trend in business is often considered a friend, and thanks to the strong impact of social media today, trends are stronger and more significant than ever before. It’s unwise to ignore trends that may eventually leave a huge impact during festive seasons.
  3. The Economy: This is a strong external factor that significantly impacts the non-essential expenditure of the average buyer. Global, federal, and state economic health substantially affect the average household’s Christmas expenses. Depending on what markets you cater to, a slowdown or an uptrend can significantly impact your business’ performance.
  4. City Events: December may not be just about Christmas – a lot of big events come up during the season and depending upon which city your business is catering to, any major event in the city may impact your business, and such factors also need to be considered while taking decisions about stocking your store.
  5. Your marketing strategy: As much an impact as external factors may have, internal factors, including your marketing strategy, may have the potential to unlock significant opportunities and may also have the potential to impact business far beyond what any external factors may have.
  6. Your sales efforts: Your sales are likely to be the ultimate factor that shall result in the outcome that the season holds for you.

Need Financial Help? Get an Inventory Loan for Christmas

Stores forecasting/expecting a huge demand increase during Christmas often use loans to stock up for the season. We at BusinessCapitalUSA are an alternative lender offering a simplified and quick solution for funding. What more? We accept Christmas business loan requests from bad credit businesses and business owners! Choose us to get a quick loan for Christmas that gives you the cash boost that adding inventories for the season may require. You can also use the funds to drive your marketing strategy and enhance your sales efforts. We are here to provide financing to make the best out of the season. Business Capital USA wishes you a strong season ahead and a Merry Christmas!

Further Reading

Statista – US Christmas Season Data

Forbes – How Much Stock to Order for Christmas

Can Personal Risk be reduced in Unsecured Business Loans?

Unsecured business loans are undergoing a rise in demand as various legislatures and critical insights have worked to make the market safer for both borrowers and lenders over the years. Today, many experienced and prominent names exist in the industry and some offers of unsecured business loans tend to be quite attractive, offering competitive deals and flexible terms. However, one factor always remains – these loans come with significant personal risk and hence today, we share ways in which the extent of personal risk can be either reduced or limited, for the next unsecured business loan that you may apply for.

So, in short, the answer to the question, “can personal risk be reduced in unsecured business loans?” is yes and as you read this article, you shall be able to understand how and to what extent it may be feasible.

What is an Unsecured Business Loan?

Business loans are typically either secured or unsecured. Unsecured business loans are those which are not “secured” against collateral or an asset of value i.e. these business loans do not require the borrowing business to pledge valued assets that can be seized in case of non-repayment of the loan.

Typically, the risk associated with unsecured business loans is considered to be lesser for the borrowing business in certain ways. This is because of 2 factors:

  1. Unsecured business loans typically have shorter tenures and limited loan amounts
  2. For a lender to recover from an unpaid loan, a longer procedure may apply.

For this reason, the risk in lending for the lender tends to be higher, and this in turn, often leads to these loans having higher interest rates.

What is the Personal Guarantee that Unsecured Business Loans feature?

While not requiring an asset of value as a security or a guarantee, unsecured business loans typically require personal guarantees. That means, should there be an unpaid loan amount, the lender can hold the borrowing business owner(s) responsible for payment of the due amount subject to the conditions agreed to upon the time of the agreement.

Reducing or Limiting Personal Risk

With personal guarantees that apply to unsecured loans, personal risks are always associated. Many terms and conditions as well as ways in which you deal with situations and communication with your lender, may impact the outcome in the situation that personal liability of the loan comes into effect. Here are tips that can help reduce or limit your personal risk:

  1. Communicate with the lender: Communicating well with your business loan lender is likely to lead to beneficial compromises. At any stage, communicating with the lender may – to some extent – help you simplify loan terms, push back payment dates, find a mid-point, etc.
  2. Consider personal guarantee insurance: If you are taking an unsecured business loan of a hefty amount, it is almost absolutely recommended to take up personal guarantee insurance too. In any case, such insurance can reduce your risk to a great extent.
  3. Structure the personal guarantee: Before signing the loan agreement, it is often possible to negotiate the structure of the personal guarantee, i.e. when the guarantee comes into effect, what extent the guarantee applies till, etc. Ideally, these terms must be best written to suit your situation.
  4. Renegotiate: If your business does well after the loan is issued, it may be possible to renegotiate loan terms and the structure of the personal guarantee, on the grounds of healthy performance.
  5. Avoid “joint and several” personal liability if possible: This might be a point of key significance in the situation of a partnership business being unable to repay an unsecured business loan. Not all lenders may be able to accept the avoidance of the clause, but it is suggested to avoid it where possible.
  6. Request to eliminate certain personal assets: On request, it may be possible to eliminate certain assets from the guarantee, and these assets could include your personal residence, your emergency savings, etc.
  7. Choose a higher interest rate over higher personal risk: This choice often seems tough but should things go sideways, the importance of choosing the former over the latter, easily becomes evident.
  8. Carefully consider co-guarantors: Co-guarantors of loans may include spouse, children parents, or other individuals. Before adding co-guarantors, it is important to consider the choice carefully.

Choose an Alternative Lender offering Flexibility

At Business Capital USA, we as an alternative business lender offering unsecured business loans, aim to provide significant flexibility in our loan terms and features. Each loan agreement is drawn out to suit the needs of the borrowing business and our promise for flexibility means that you as a borrowing business owner can negotiate the terms to a good extent before the agreement bring processed and mutually signed. This can help in limiting risks to a great extent, so that in the less likely situation that your business cannot afford to make repayments, the risk to you as an owner or a partner in the business, is reduced significantly. Simply choose us when you need an unsecured business loan and our team shall work with you towards a suitable loan offer.

Can the Strategy of Hedging work in Business?

Hedging is a strategy often employed by investors and traders. Simply put, it works by investing in one entity to offset or “hedge” the risk of the other. For example, if an investor invests in a petrochemical company, they may offset the risk by additionally investing in a natural gas company which often trends in the opposite pattern of petrochemicals.

Offsetting Risks can be very useful

The strategy or practice of offsetting risks is indeed a very helpful one in many situations. Especially for a business that operated within industries that have higher risks involved, hedging can indeed be a tool that reduces the risks without always impairing the potential for profits.

How Can Hedging Work in Business?

There are certain ways in which businesses can use hedging. Some of these may already be used by businesses without being conscious of it being a hedging strategy. Sound hedging strategies include:

  1. Hedging through investments: Investing in other businesses that are likely to grow at a time when de-growth hits a business or investing in industries that often see growth when the industry of one’s own business faces challenging times.
  2. Hedging against raw material price changes: If certain commodities or input materials that a business uses in significant amounts, the business may hedge by investing in other materials of value, that tend to fluctuate in the opposite direction. For example, a company that uses precious metals can hedge on its raw material prices by investing in base metals.
  3. Locking in prices: Options, futures, and other such instruments of locking in prices are often a way to reduce risk. Hedging can be implemented by locking in prices of various periods of deliveries.
  4. Hedging services and products: Hedging services and products is something many small and mid-sized businesses tend to do. It’s simply done by offering services and products that tend to have roughly opposing trends. For example, a restaurant in a snowy region may hedge risks by offering home deliveries, so that on a snowy day, home deliveries can be focused upon while on a sunny day, walk-in customers may be the ideal customer.

Diversification is a Form of Hedging

The most common way in which businesses hedge risk is through diversification – catering to multiple sectors, industries, and a wide variety of customers, through a broader range of products and services is essentially a way to hedge risks.

Hedging Also Comes with its Risks

Like with any business strategy, there are risks associated with hedging even though it’s intended towards offsetting risk.

  1. Hedging must only be seen as a long-term strategy. It’s less likely to give short-term benefits.
  2. When you reduce risk, you often reduce the potential profits too. The risk then is to lose out on maximum potential.
  3. Hedging cannot guarantee less risk and is not fool-proof.

Financing Your Strategy

Hedging in itself is naturally a cost factor. If your business needs funds for hedging, a loan from Business Capital USA can help. Simply submit the required details and if your business meets our simple qualification terms, a loan offer shall be worked upon by our team.

Some Hotels are Getting Back on Track with These Ideas

The hotel industry has been through much turmoil and with the markets re-opening, some have seen a strong return of business, while many haven’t been so fortunate. The market is open again but the dynamics are indeed very different today and this is something virtually all businesses have to live with and must adapt to,in order to sustain and grow.

This article discusses six ideas which are seen helping hotels across the world get back on track. These ideas are practical, effective and while some might be seen as simple common sense, being conscious of them and implementing them is probably what is more important than the ideas themselves.

1. Enhance Flexibility

Unless your hotel is seeing high occupancy rates, providing flexibility in terms of check-in and check-out timings, length of stay, stay inclusions, etc. is one of the ways in which you can increase the customer interest in your hotel. And with enhanced flexibility, it is additionally important to ensure that all flexibility is features on all distribution channels that can enable your hotel to take advantage of such features.

2. Refresh Your Online Marketing Strategy

In the post-pandemic era, online marketing that was already very effective, has simply eclipsed all other media of marketing. The world of online marketing evolves very rapidly and what worked then – before all the turmoil – might simply not work again.

It is hence critical to understand the new dynamics of the current online marketing channels and refresh your online marketing strategy in accordance to what works now.

3. Target a New Audience

Some of the popular ways in which hotels target new audiences include:

  • Adding new services and features that attract new audiences
  • Using targeted advertisements
  • Revising tariffs
  • Repositioning your brand
  • Using new marketing strategies
  • Using different channels of distribution

4. Add Trending Services

In today’s world, trend is a friend as close as it’s never been before. Thanks to social media and search engines, trends influence the decisions of many buyers very significantly. Understanding what’s trending within your relevant and potential audiences can be an effective way to cater to those audiences when combined to the right marketing strategies.

5. Consider offering Package Deals

As a hotel, it’s likely that you already offer packages which help you with suggestive selling, upselling and cross-selling products and services. If you’re not already offering packages, it is probably worth considering to do so and if you’re already offering them, it could be a good idea to revisit what you offer and how you target the potential customers for what you offer.

6. Partner Up

Partnering up with various other business can help you reach out to an entirely new audiences. Partnerships can be made with credit card providers, banks, airlines, nightclubs, travel agencies, magazine publishers, and so on. Getting into such partnership deals may require some initial efforts and the right calculations with the right deals and right partnership deals often work out to be meaningful and useful, leading to mutual benefit.

Financing the Business Ideas

We’ve discussed six effective ideas and there’s no doubt that there could be an infinite other useful ideas too. But if funds are what you need in order to implement any such ideas in your hotel business, we invite you to get in touch with us or directly apply for a business loan from us at Business Capital USA. Once in touch with you, our team of business financing experts will work with you towards a suitable loan offer that could help your business get back on track.

How to Start a Business when you have Bad Credit Scores

Starting a business can be challenging when you have a great credit performance. If you however have a bad credit performance or poor credit scores, the challenge can be exponentially bigger.

Why? Well, a bad credit performance can lead to multiple issues, some of which may include:

  • Difficulty in finding funding options
  • Create supply and utility problems
  • Negate options of credit facilities from good suppliers and service providers
  • Increase real estate rentals or reduce the number of options available to you
  • In some situations, bad credit may just be the reason you may not be able to start your business at all

Here, we discuss some practical tips that may help you start a business while you suffer from bad credit scores.

Verify Your Credit Reports

One of the first things you should do is to verify how authentic and complete your credit reports are. It is not always the case that your credit reports are flawless. Sometimes, one or more wrong or missed entries do feature and these may be enough to solve certain credit problems you face.

If there are any such issues, you can write to the respective authority and supply evidence for your case. Typically, such issues get resolved in a few days’ time.

Consider Credit Counselling

Improving one’s credit performance and healing bad credit scores can open a lot of doors and in some situations, be an almost invaluable decision towards your business health. Although good credit counselling may get expensive and working towards healing bad credit scores may be even more so, it might all just be worth the expenditure.

Formulate a Business Plan

When you suffer from a bad credit performance, any business plan made should be designed being mindful of this. This may require you to find those rental options, utility options, suppliers, funding services, etc. that accept working with individual business owners with bad credit scores.

Since many of the best options may not be available to you, you might just have to start with what’s available to you and then either keep your business finances absolutely separated from your personal finances or work strategically towards improving your credit score.

Establish an Initial Source of Funding

No matter what your credit performance may be like, you are going to need a source of funds to start your business. Since most loan options for start-ups and new businesses may not be available to bad credit borrowers, the typical funding options available would include:

  • Personal savings
  • Borrowing money from friends or family
  • Crowd funding
  • Loans against assets

Identify Valuable Assets

In many cases, until a business is operational and established to an extent, loans secured against assets may be the only option available to bad credit borrowers. For being able to secure such a loan, business owners would have to identify valuable assets and ascertain their values. This task can be a part of the business planning stage and it can in fact impact the business plan to a great extent in certain situations.

Consider Easy Alternative Business Loans

Once your business is established to an extent, you may qualify for a loan from an alternative business lender. At Business Capital USA, we make business loans easily accessible to borrowers whose business has at least 6 months in operation with a steady monthly cash flow or at least $5000 in monthly revenue. Qualifying for our loans does not depend upon your credit history or scores, so even with a poor credit score, you can apply for the loan as long as your business meets the qualification requirements.

Apply for a Loan with Business Capital USA

We have made the loan application process lean and simple, so that your business can benefit from a quick and convenient funding option. Just filling in the online loan application and submitting the necessary details, shall help us understand the basics of your business and get in touch with you, to work towards a suitable loan offer for you.

Using Alternative Loans to Address a Business Crisis

It is quite safe to say that no business model can be crisis-proof. No matter how much hedging against risks, diversification, automation, safety and liquid availability of funds may be integrated into a business’ portfolio, one can almost never be too safe. Cash or liquid funds, often act as the main tools that a business can use, when addressing a crisis situation. Many businesses today, choose alternative loans when in need of added liquid funds.

What are Alternative Loans?

We at Business Capital USA are a direct lender of alternative loans. These are loans available to businesses from a lender that operates independent of banks or other institutional lenders.

Certain advantages can be offered by alternative lenders:

  • Acceptance of bad credit history and scores
  • Quicker and simpler loan processes
  • Convenient qualification terms
  • Flexibility in repayment plans
  • Higher chances of loan approval
  • Personalized customer service

With Business Capital USA, all the above advantages can be accessible to you.

Keeping Your Business Safe with Access to Emergency Funds

It is one thing to block an amount of funds for the purpose of addressing business emergencies and another thing entirely to have an access to an external source of funds that can be used for similar purposes.

Since not all emergencies can be covered through such savings and because it isn’t healthy to block cash beyond a certain limit, many businesses choose one or both of these options as an answer to any such situation:

  • Having a business line of credit
  • Choosing a trusted alternative business lender

What Crises do Businesses Tend to Use Loans For?

Businesses can face many kinds of crises depending upon the industry they serve, the business model they operate on, the scale, the location and various other internal as well external factors.

Most frequently, business crises are of one or more of these kinds:

  • Financial crisis
  • Personnel crisis
  • Organizational crisis
  • Technological crisis
  • Natural crisis
  • Accidental crisis
  • Workplace violence
  • Terrorism, Theft, Vandalism, and other disasters

The Risks Involved

Alternative business loans – like virtually anything related to business – come with certain risks. Common risks that are associated with such loans include:

  • Higher interest rates
  • Lands given out with fewer verifications and restrictions
  • Unsecured loan may include personal liability
  • Lender incompetency

Get an Alternative Business Loan Online

If you’re looking for an alternative business loan to address a crisis or a business emergency, choosing a reliable and renowned online lender could be the best solution. We at Business Capital USA provide a quick and reliable solution for business funding that you can access at any time using our online application. Applying for a loan simply takes a few minutes and shortly after we receive your application, an expert from our team shall be in touch with you. Most business loans are processed by us in a matter of 2 business days.

Effectively Investing Loaned Funds towards Digital Marketing

No matter where your business is located and what industries it may serve, today, it is safe to say that much has changed in the global, national and every local business environment lately. Some changes might be temporary while many may have lasting or permanent effects. Marketing is one of the important aspects of running most businesses and good marketing includes strategies that help evolving a business in ways that can help it better suit the times, no matter what they may bring to the table.

While recent times have proven the importance of virtually everything digital, digital marketing probably tops the list in many ways, for many businesses, so here we put out some basic outlines which any business can benefit from, while planning to invest loaned funds towards digital marketing.

It often Takes Money to Make Money

At least when it comes to marketing, this statement indeed is largely true. With regards to marketing, it does indeed take money to make money in almost all cases. The right investments in strong and creative marketing campaigns, teams, etc. can indeed bring valuable returns to businesses.

However, getting it all right is where one’s focus must be. For example, spending loads of funds in a newspaper ad for a rock music album is very less likely to help the seller grow. A digital ad with targeting done to the wrong audience, shall also have much the same result. What to invest in, how much to invest, and how to best utilize funds in marketing are questions that can make all the difference. So, while it does take money to make money here, spending money on just anything and everything that sounds like marketing is an easy way to lose all the money!

For Small Businesses, Nothing Beats Digital Marketing

When you have a limited amount of funds for marketing at your disposal, digital marketing is exactly the route you might wish to take. Why? Well, reaching the right audience and measuring how your marketing is working so you can keep refining it and making it evolve with time is best done with digital marketing.

Whether you do your own marketing, have your own team or choose to work with consultants, digital marketing is a constantly evolving environment that provides unmatched flexibility, data, targeting, appeal and much more. Getting it all right may take some time, but once you start getting it right, you can unlock a power that’s simply unmatched by other forms of marketing.

Keeping Up is the Name of the Game

The digital marketing environment is constantly evolving at a pace like none other. New features, policies, limitations, options, platforms and a lot more change virtually on a day-to-day basis. Any business can benefit by considering the trend as a friend and use it to their advantage to grow. And not staying up-to-date with trends can be an easy way to get obsolete and lose out on many of the most cost-effective marketing tools that you could have.

Grow Your Profits Larger than your Loan’s Interest

When you take a loan and invest the funds towards almost any expense item, what you want to ensure is that the absolute growth in your profits that are considered as a result of the expenditure, are greater than the funds that you have to end up returning in the form of the loan repayment, which include the loan amount and any interest and fees associated with it.

The great thing is that it’s much easier to estimate what returns a digital marketing effort brings, versus any other form of marketing. And what’s even better, is that measuring and understanding the outcome of your business’ digital marketing efforts and continuously working towards improvement and enhancement, is in fact largely considered by experts, as the best way to increase the effectiveness of your digital marketing.

Secure a Business Loan for Your Digital Marketing Plans

Digital marketing is considered for many reasons, a great investment for businesses within most industries. If you’re looking for a quick business loan that you can invest towards your digital marketing, Business Capital USA is here for you. We are an alternative business lender, offering flexible business loans which your business can choose to use towards the funding of digital marketing. Apply with us and a business loan can be yours within as little as 2 business days!

How our Business Loan is Helping some Businesses hit by Disaster

Less than a couple of years ago, if one were to narrate a story like what we’ve all been through in the recent past, it would ridicule the listeners, who’d simply dismiss it all as if it were an impossible fantasy story. Sitting where we are today, our reality is very different from what most of us could’ve imagined.

While individual lives have taken an unexpected turn, businesses have seen turmoil like never before. Yes, exceptions do exist and some businesses have benefited greatly out of every disaster that came our way, the vast majority of the businesses are yet to see numbers even 80% as good as pre-COVID-19 times. Some businesses still have their doors shut while others haven’t seen a profit in over a year.

We at Business Capital USA are an alternate business lender offering a reliable solution to eligible businesses that seek funding, even if they’re rejected by traditional loan lenders and disaster loan schemes.

Why Other Disaster Loans are Rejecting Applications

Some disaster financing plans and loans have highly subsidized offers while some are simply used as marketing tools by lenders. Either ways, a lot of applications for loans are pouring in, while the lending agencies/bodies are not in a position to meet the demand – there exists a huge gap in the supply and demand. This is probably the primary reason why many disaster loan applicants are facing rejection.

Beside this, most such loans require much paperwork and some also require concrete evidence to show that the business is affected negatively by the various incidences that have occurred. The number of formalities involved, makes the process cumbersome and also reduces the chances of the loan request being approved for some of the businesses that apply for it. Some business owners also back-out mid-way during an application, owing to the complicated application process.

Traditional Loans have a low Approval Rate

Traditional lenders like banks typically approve 3 out of 5 loan applications that are complete. Of course, the intimidating paperwork doesn’t encourage every applicant to complete the loan application.

Despite these low approval rates of loans, these traditional lenders see a fairly huge demand and the reasons for that are known to be affordability and reliability. Since alternate business lenders tend have a higher risk associated with lending, the loans tend to be more expensive. At the same time, traditional lenders are typically large banks and other institutional lenders. Their scale and prominence makes them seem fairly reliable.

Business Capital USA provides Quick Alternate Loans ideal for a Business Hit by a Disaster

We at Business Capital USA are a direct lender of alternate business loans. We are have built our strong reputation in the market through years of work and dedication towards our customers. In these troubling times, we provide a quick solution for businesses hit by disaster and at discounted tariffs.

If your business is in need of funds that can help you sail through these tough times, look no further as we are maintaining a high rate of approval of loans and are able to complete the approval and transaction of loans in as less as 2 business days, despite a high volume of demand.

When Your Business Needs a Reliable Loan for an Emergency Requirement

A loan is only as reliable as its approval rate. Even in these challenging times, we are able to maintain an approval rate beyond 89%, which is amongst the highest in the industry. This makes us one of the most reliable sources of business loans in the market. Hence, if your business is in an emergency need of funds, Business Capital USA is probably the best place to get help.

Being quick and reliable, makes our business loans ideal for emergency requirements and if you’d like to take the next step towards the loan, you can simply start the process and apply for the funding. Most of the process is online and simply filling in the application doesn’t bind you to a loan or cost you anything. It just helps us with basic information to do a small verification and get in touch with you for working towards a loan to fulfil the needs of your business.